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Synovate Censydiam is all about people

It really is about people!
To understand consumers, we need people. Highly trained people. People who fully grasp the meaning of the Censydiam model, who know what question it takes to get the answers.


A lot of training is what it takes
New researchers have to go through an intensive training program before they are allowed anywhere near a consumer.
Besides training we have several highly experienced researchers ready for the newbies. First jobs are always done with the trainer, until he or she is convinced that the newbie is ready to face the crowd.


They are everywhere !
We have accredited Censydiam researchers in lots of countries:

Argentina, Asia, Australia, Belgium (Antwerp), Canada, China, Egypt, France, Germany, Greece, Hong Kong, Hungary, Iberia & W.Africa, India, Institute, Italy, Netherlands, Norway, Poland, Portugal, Romania, Russian Federation, Serbia, South Africa, UAE, UK, USA,



Click on any of these to get contact information.

All of them have been trained by the Synovate Censydiam Institute (based in Antwerp), a seperate unit responsable for training and further development of the Censydiam model.




Education policy


Training methods and polycies are very tightly maintained by the Synovate Censydiam Institute, orchestrated by its founder Jan Callebaut.
Together with a staff of 6 experienced consultants, Veronique, head of Institute, never stops taking the Censydiam model to new heights, refining the techniques to get in contact with consumers.

The SCI staff travels all over the world, to train, to maintain and to refine the research techniques until their accreditation, a formal recognition that Censydiam high quality standards are met.

For a researcher to get accredited, it requires an extensive amount of training. And even after accreditation, more training is needed to make it to senior researcher.

If you would like more information, contact Veronique.